PODCAST: IDEAS & IMPACT

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#461 The Resonance To Revenue Framework | Brandon Lee

Podcast

June 05, 2025•1 min read

Interview with Brandon Lee

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Guest bio:

Brandon Lee is the founder of Fist Bump. They help companies with a systematic, organic personal touch program that emphasizes executive voice and experience to build real trust and new sales opportunities.

3 big ideas discussed in this episode:

BIG IDEA #1: The most misunderstood word in B2B right now: trust. Real trust starts with real people — especially your leaders. The executive voice is the single most underused asset in most B2B companies today.

BIG IDEA #2: The most misunderstood word in B2B marketing and sales is "Trust".
**** Emotional Resonance - Most companies still create content like its 2014.

BIG IDEA #3: Real trust starts with real people — especially your leaders. The executive voice is the single most underused asset in most B2B companies today.

Resources:

Website: http://getfistbumps.com/

LinkedIn: https://www.linkedin.com/in/brandonleedigital/

Enjoy the interview

Jeremy C. Jones

Jeremy C. Jones is the founder and CEO of Jones Media Publishing, and the creator of Authority Coach the book publishing training and coaching program for entrepreneurs.

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